Prioritise the visitors that matter most
Turn visitor intent into measurable revenue.
Now Interact uses AI-powered visitor intelligence to understand purchase intent, identify opportunities and help brands make smarter decisions in real time.
From prioritising marketing spend to delivering personalised incentives, we help businesses increase conversions, grow revenue and protect margin.
You paid for 100 visitors.
Your algorithm learned from two.
Most ecommerce sites convert somewhere around 2–3% of sessions. That conversion event is the only thing you send back to Google and Meta, so their bidding algorithms optimise on a sliver of your traffic. They learn nothing from everyone else.
The visitor who compared three products, read the delivery page and left at the basket looks exactly the same to your ad platform as someone who bounced in four seconds. One of them was nearly a customer. Iris knows the difference, and now your bidding does too.
Increase conversions without cutting margin
Turn hesitant, high-intent visitors into customers with AI-selected incentives delivered only when they’re needed.
You paid for 100 visitors.
Your algorithm learned from two.
Most ecommerce sites convert somewhere around 2–3% of sessions. That conversion event is the only thing you send back to Google and Meta, so their bidding algorithms optimise on a sliver of your traffic. They learn nothing from everyone else.
The visitor who compared three products, read the delivery page and left at the basket looks exactly the same to your ad platform as someone who bounced in four seconds. One of them was nearly a customer. Iris knows the difference, and now your bidding does too.
See intent live
Score every visitor as they browse to understand purchase intent, hesitation and likelihood to convert instantly, not after the fact.
Increase conversions
Turn high-intent hesitation into completed purchases and recover revenue that would otherwise leave your funnel.
Prioritise
high-value visitors
Focus media, personalisation and budget on the customers who need influence most, instead of treating all traffic the same.
Protect margin
Use precise targeting to avoid blanket discounts or wasted spend, keeping profitability high while performance grows.
Act in real time
Trigger the right message, content or incentive at exactly the right moment while the visitor is still on-site and ready to decide.
Prove incremental impact
Built-in testing and measurement show exactly what changed, so every decision is backed by evidence.

"The results clearly showed how data-driven targeting can increase conversions and strengthen the customer journey online."
Cecilie Hemstad, Digital Marketing Specialist, Skellefteå Kraft
Ready to unlock more value from your website traffic?
Book a short session with our team to see how Iris Intent and Smart Offers turn anonymous visitors into measurable revenue.
During the call we will:
• Walk through your current traffic and conversion challenges
• Show how real-time intent scoring prioritises your highest-value visitors
• Demonstrate how targeted actions drive incremental sales without hurting margin
• Outline a simple pilot with clear success metrics and zero risk

Our technology...
Fast to deploy
Adaptable platform
Proven results